Increased in-store brand presence and lift in per-store sales for Consumer Electronics

  • In-store execution insights, at scale, across various product-cum-electronics stores in both modern and General trade stores
  • On-the-spot merchandising actions delivered to your field force
  • Real-time source of competition data 
  • Optimization of trade marketing payouts
  • Track per-store promotional and branding compliance of signages, product displays and more 
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Image Recognition AI for Rich In-Store Execution Insights And Retail Analytics

realtime-execution-insights

Real-time execution insights

  • Critical and on-shelf metrics such as On-Shelf-Availability, Share of Shelf at brand & SKU-level
  • >97% accuracy in insights from both Modern and General trade stores
 on-the-spot-optimization

On the spot optimization

  • Execution metrics and shelf-level data made available to your field force within 2 mins of uploading in-store images onto our Image recognition AI
  • Store-level action plans and recommendations that enable merchandisers to fix execution issues on-the-spot
increase-of-brand-shelf-share

Increase of brand shelf share

  • Identification of stores with a low share of shelf and prevent out of stock situations in realtime
  • Monitor planograms, stock availability, display, facings, and brand-level shelf share
targeted-distribution

Targeted distribution

  • Optimize SKU mix and quantity of  assortments to be distributed to the right store
  • Per-store precision-sales actions and competitor analysis to improve SKU penetration based on demand data

Compliance audits

  • Monitor store-level promotional compliance to determine appropriate store payouts
  • Track merchandiser activity and empower them to achieve 100% compliance in every store visit

Proven Impact

2%-5%
per-store
sales growth
30X
ROI on our
solution
~20%
increase in
market share
97%
accurate
execution
insights

What are you looking for?

improve-per-store-sales-performance

I want to improve my per-store sales performance

  • Identify execution gaps in real-time in both key modern and general trade outlets
  • Track out of stock scenarios and take actions to improve product visibility & availability
  • Realtime retail execution data and analytics to correct execution errors in real time


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 optimize-trade-marketing-spends

I want to optimize my trade marketing spends 

  • Identify and flag stores that don't adhere to the brand or display guidelines
  • Frequently monitor executed planograms and promotional displays
  • Enable your field force to achieve 100% compliance in every store



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competitor-analysis

I want to know what my competitors are doing

  • Get industry-wide data including detailed competition analytics 
  • Compare display, promotional and pricing metrics
  • Get personalised recommendations on per-store sales & offers
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cost-effective-solution-for-retail-data-analytics

I am looking for a superior & cost-effective solution

  • Get 97% accurate data from complex and cluttered retail stores
  • Solution set up within 2 weeks to detect even smallest of SKUs
  • AI identifies new SKUs on the shelf within a few days 
  • Easy to use and cost-effective



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The Key To an Exponential CPG Growth: InfiViz

Introducing Infilect’s flagship product, infiViz, The most powerful Image Recognition AI for retail execution
Retail Execution Analytics For FMCG
Comprehensive visual intelligence platform for real-time in-store execution insights
Automated store audits through in-store image capture
>97% accurate shelf metrics and stock level data made available in real-time
Frequently monitor in-store merchandising compliance
Fine-grained competitor intelligence

Latest Resources

Latest News
The Rise of Image Recognition backed Syndicated Retail Audits in the USA

With a comprehensive range of features, ‘InfiViz Edge offers great convenience, from in-store photo capture to retail execution analytics and real-time action plans delivered to on-ground field reps.

Blogs
Not All Heros Wear Capes, Some Click Pictures.

Data is central to a progressive business function. But in the Consumer Packaged Goods (CPG) industry, assimilating accurate data is double the trouble given the vast expanse of geographies, stores, customer demographics, and compromised transparency of what goes on inside the retail stores.

InfiViz In Action

InfiViz - Retail Execution Insights within 60 secs

We Have Scaled Globally!

Deployed Across
18+countries worldwide
Covers
400Kstores monthly
Processes
25Mimages per month
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Customer Testimonials

"We partnered with Infilect leveraging the advanced image recognition technology. Infilect's can-do attitude and deep technical expertise helped to create a proof of concept in just a month and seamless implementation across locations"

Senior Manager,
APAC Analytics & Insights
Top multinational FMCG Brand

"Retail Visual Intelligence is a powerful technology to get more data, faster and better, thus sharpening our understanding of our company's In-Market Execution. Simple to use and fast to deploy, InfiViz helped us in driving strong growth at scale in multiple markets."

Sales IT Business Partner,
Global Personal Care Brand

"With Infilect's Image recognition-based Retail Execution audits, our sales directors and management team get a front-row seat to visually see and control exactly how our products are shelved in every key outlet. This has had a tremendous impact and resulted in a significant lift in sales."

Channel Development Manager,
Leading Packaged Food Brand in India

Industries We Serve

Consumer Packaged Goods

Optimize in-store execution to improve on-shelf SKU visibility, avoid out of stock situations and improve store compliance across hundreds of product categories ranging from hair care, personal care, skincare, hygiene, baby care and more.

Packaged Food & Beverages

Identify densely populated assortments displayed on store shelves across thousands of stores. Get accurate and instant shelf intelligence, store execution analytics along with proactive sales recommendations.

Consumer Electronics

Our image recognition solutions enable you to monitor every item displayed on every shelf in an electronics store. With us, brands can determine their in-store brand presence, track shopper's journey, monitor various interactions.

Large Format Retail

AI-video analytics enables store managers to identify and prevent store shrinkages and inventory thefts, as soon as they happen. By integrating live surveillance footage with intelligence, also enables one to identify opportunities.

Pet Care

Improve on-shelf metrics such as On-Shelf Availability and Share of Shelf instantly with rich in-store retail insights. Track promotional and pricing compliance across a variety of pet products, including treats & nutritional supplements.

Pharmaceuticals OTC

Ensure maximum visibility for your brand for over-the-counter general medicines and health products. Track product display and promotional compliance across thousands of Pharmacy stores and small general trade stores.

What our customer say

Why Visual Intelligence?

Why Visual Intelligence?

retail-analytics-for-consumer-electronics-store

How do I collect on-shelf metrics & take actions that improve my brand visibility on a per-store level? 

Lack of advanced, reliable and integrated technology platform to gain real-time visibility into physical retail causes the CPG industry to lose $1 Trillion in lost sales globally. 

Manual audits through leading market research firms only provide coarse-grained information, once a month or a quarter, from a sampled set of stores.