Digital Shelf:
Boost Online Sales Using Image Recognition

The importance of measuring digital shelf performance cannot be overstated when it comes to scaling e-commerce sales. As more and more businesses shift their focus to online platforms, understanding and optimizing the performance of their digital shelves becomes crucial for success. The digital shelf refers to the virtual representation of a product or brand in an online store, encompassing everything from product listings to content, imagery, and overall user experience. By effectively measuring and monitoring the digital shelf, businesses can identify areas for improvement, enhance customer experiences, and ultimately drive higher sales.

Purchasing in the Information Age

Approximately 40% of Internet users in the United States claim they frequently buy products online. Furthermore, 20% of them stated that they shop online on a weekly basis.


Ask a representative for product location

Browse through different products in the shelf

Compare similar products and pricing

Identify the product you want to buy

Visit checkout counter & purchase

On Digital Shelf

Search for products with keywords

Browse through different products in the search result

Compare similar products and pricing

Identify the product you want to buy

Click purchase to buy the product

Traditional shelf

The number of SKUs and shelf facings placed at customer eye level.

E-commerce (digital) shelf

How often your products show up in search results?

How many of your brand's product appear on the first page result?

Business Benefits of
Monitoring Key e-Shelf KPIs

Get Started On Your Journey To Excellence
Better online shopping conversion rate
Enhanced product and brand visibility
Avoid out-of-stock situations and sales loss
Double-digit increase in online sales volume
Product search optimization
Competitive intelligence
Content optimization
Smart online targeting
Marketing campaigns and promotion optimization
Better rating & review management

Crack The Code To E-commerce Success With InfiViz

Brand share of shelf by first ‘n’ pages
Keyword-optimized product description
SKU presence/OSA in the first ‘n’ pages
Brand & SKU ranking
Pricing compliance
Promotion compliance
Competition share of shelf Listing
Quality Indicators
Non-visual KPIs
Automated auditing of the digital stores
Execution insights marketing campaigns

InfiViz WebCrawlers

Capturing of high quality images.

Accurately identifies SKUs and display promotions from the images captured from every search page.

Critical and actionable execution insights are made available on the InfiViz Dashboard and shared using trackers directly into stakeholder inbox.

Execution insights and targeted action plans are available within 1 day.

Trusted By Global Brands

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